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Tuesday, April 27, 2010

Go East with Craftomania! comment here with your Craftomania east!

marymary says:
Hi there,

We've been excited to see the many incredible and diverse collections being created in Treasury East (beta):


As Sean mentioned earlier, we will be using Treasury East (beta) to promote community collections to Etsy's home page, which will soon be wide like Treasury East. And this coming Tuesday, April 27, from midnight to midnight EST, we will be hosting what we're calling "Treasury East Day." The entire day's home page features will consist of lists created in Treasury East.

Because the home page is not yet wide like Treasury East, the layout of Treasury East lists that make it to the home page on Tuesday will differ slightly when they get there. Once the home page goes wide, Treasury East lists will appear in the same format on the home page as they do in the Treasury.


Q. What is Treasury East?
A. The Treasury is an ever-changing, member-curated shopping gallery. You may create lists of items, and comment on other members' lists. Treasury East lists have no limits and no expiration. Beautiful, diverse lists may be featured on Etsy's home page. Learn more about the recent launch of Treasury East (beta) in this discussion thread: http://www.etsy.com/forums_thread.php?thread_id=6495412

Q. Does this mean lists from the main Treasury and Treasury West won't be featured on the home page any longer?
A. From midnight to midnight Tuesday, collections from the Treasury and Treasury West will not be featured on the home page. Treasury East will eventually replace both the main Treasury and Treasury West. But until that happens, home page lists will continue to be chosen from Treasury and Treasury West.

Q. How can I get involved?
A. All you'll need to do is make a collection of items in Treasury East for a chance to have it featured on Etsy's home page. If your goal in making a list is a shot at the home page, keep the following tips in mind:

* Fill all 16 spaces with active items that are for sale and use a different shop for each space.
* Select items with clear, crisp and visually stunning product photography.
* Choose items from a variety of different categories and price points.
* Shy away from using items from your own shop or shops, as the home page Treasury isn't intended for personal promotion.

Q. How many lists will be shown on the home page during Treasury East Day?
A. Typically there are 24 lists shown each day, one per hour. You may notice a slightly higher number and frequency of rotation on Treasury East Day.

Q. Which items are the alternates?
A. The bottom row of 4 items in your Treasury East collections are the alternates. As items sell from the home page, these items will rotate in.

Q. Why isn't every item in the Treasury list featured on the home page?
A. Only 12 of the 16 items in a list will be featured at any given time on the home page. If an item is sold, in vacation mode, expired, from the curator, an Admin shop, or a multiple from a shop already in the list, it will not appear in the home page feature. If the Treasury list is updated after the list has been scheduled to appear on the home page, the updated changes will not appear in the home page feature.

Q. Does a list's "hotness" ranking affect its chance of being featured on the home page?
A. No. Hotness has no bearing on a list's potential for being featured on the home page or other areas of the site.

Q. How will you choose lists to feature on the home page?
A. Staff will be actively browsing through Treasury East lists and promoting collections that are awe-inspiring. While we won't be able to feature every list, we'll certainly be looking through as many as we can for Treasury East Day.

Q. I see my item featured on the home page! What can I do to take best advantage?
A. Congrats! If you see your item featured on the home page, you may edit the item to increase your item quantity if you have multiples of your item. This will help your item remain featured on the home page until the entire stock of your items sells out or a new list is featured. Keep in mind not to edit the actual item or item photos; the item was selected for the home page because of its original format.

Thanks for your participation!

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